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Unpacking the Digital shelf is the only podcast created for manufacturers strategizing to win in the digital age.

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Interview

Interview: Achieving profitability on Amazon with Mark Power, CEO and Founder of Podean

As the importance of Amazon as both a sales channel and marketing channels continues to rise, it is critical that brand executives focus on how to achieve profitability on the world’s largest retailer. Mark Power, founder and CEO of Podean Marketplace Marketing, joins Peter and Rob to talk about the need to invest in the analysis, data, and actions to make Amazon a profitable channel.

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