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Unpacking the Digital shelf is the only podcast created for manufacturers strategizing to win in the digital age.

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Roundtable

Roundtable: Takeaways from McKinsey B2B Trend Data

Buying and selling behaviors have shifted dramatically in the B2B space. Justin King joins Peter on the podcast to dig into the survey data from McKinsey on US B2B decision-maker's response to the COVID-19 crisis and what he's seeing on the ground with manufacturers and distributors. 

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