---
title: "Roundtable: Will Casper ghost us?"
---

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** Deep Dive

# Roundtable: Will Casper ghost us?

This week, Peter and Rob do a deep dive on Casper's IPO filing and what it means for DTC. Plus, mockery of US states via their 2019 top Walmart purchases.

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<https://podcasts.apple.com/us/podcast/unpacking-the-digital-shelf/id1483944522?__hstc=122211028.9774e281f50b360af006a0db139c4c62.1591110968631.1595023188487.1595185420558.69&__hssc=122211028.1.1595201177887&__hsfp=3580627422&hsCtaTracking=2b0c303e-b574-4ae5-bbcd-e003b95274fc%7C327c2557-f369-40f4-92e5-20943c1e244f><https://open.spotify.com/episode/64zr7SDIakRWBcuIpqtRRV?si=FgT8KDfoRnCmxBxV-NtKXg&__hstc=122211028.9774e281f50b360af006a0db139c4c62.1591110968631.1595023188487.1595185420558.69&__hssc=122211028.1.1595201177887&__hsfp=3580627422&hsCtaTracking=0e9df9ef-dd9b-42df-92a3-127f33b43018%7Cfaf48a06-0b9b-452b-988f-01f788534290>[![spotifybutton](https://www.digitalshelfinstitute.org/hs-fs/hubfs/spotifybutton.png?width=50&name=spotifybutton.png). ](https://open.spotify.com/episode/64zr7SDIakRWBcuIpqtRRV?si=FgT8KDfoRnCmxBxV-NtKXg&__hstc=122211028.9774e281f50b360af006a0db139c4c62.1591110968631.1595023188487.1595185420558.69&__hssc=122211028.1.1595201177887&__hsfp=3580627422&hsCtaTracking=0e9df9ef-dd9b-42df-92a3-127f33b43018%7Cfaf48a06-0b9b-452b-988f-01f788534290)[![apple_button](https://www.digitalshelfinstitute.org/hs-fs/hubfs/apple_button.png?width=50&name=apple_button.png)](https://podcasts.apple.com/us/podcast/unpacking-the-digital-shelf/id1483944522?__hstc=122211028.9774e281f50b360af006a0db139c4c62.1591110968631.1595023188487.1595185420558.69&__hssc=122211028.1.1595201177887&__hsfp=3580627422&hsCtaTracking=2b0c303e-b574-4ae5-bbcd-e003b95274fc%7C327c2557-f369-40f4-92e5-20943c1e244f)

[View Transcript](https://www.digitalshelfinstitute.org/roundtable-will-casper-ghost-us#transcript-section-anchor)

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