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Omnichannel Series

Salsify & Hasbro: The Power of Data Science in Demand Forecasting

Tune into this discussion about the benefits of data science in forecast demand with Peter Crosby and Aatish Salvi, the vice president of Hasbro analytics, insights, and measurement.

 

In the fast-paced world of ecommerce, you’ll lose the buy box on a regular basis if you don’t forecast demand. This is part art and part science. To make meaningful inroads against the competition, it’s critical for every brand executive to increase the proportion of science in that equation. This requires a strong partnership with your data and analytics team.  

Join Peter Crosby and Aatish Salvi, the vice president of Hasbro analytics, insights, and measurement, about the benefits of using data science in demand forecasting. 

We’ll cover: 

  • How to harmonize around the key components of data-driven demand forecasting;
  • How to start small, show some wins, and increase accuracy over time; and
  • The foundational set of forecasting questions that data science can help answer.